Conjoint Survey
Online Global Recruiting will help your company create, host and facilitate
your conjoint survey. We have conducted numerous conjoint studies
using respondents from all over the globe.
Things to do to have a Successful Internet Conjoint Survey
• Make it interactive. Take
advantage of the Internet’s capabilities whenever feasible.
One way to do that is to make the conjoint survey as interactive
as possible. You can do this by using a few questions at the beginning
of the survey to tailor the consideration set for price or brand
name in a choice-based conjoint exercise. Online Global Recruiting
has the programming capabilities to implement the interactivity
for your company.
• Database driven exercise.
Online Global Recruiting will help you develop a fixed design for
a choice-based exercise and place this design into a database. The
database can then be queried to recall all the information needed
for each choice set.
• Assign unique passwords.
Security is an issue that we at Online Global Recruiting take very
seriously. When working on a conjoint survey, we always assign a
unique password for each respondent. This gives us the ability to
keep outsiders from stumbling into our survey, prevents respondents
from easily guessing the ID number/password combinations of other
respondents and allows us to track who responds to the conjoint
survey.
• Use clickable links to your
survey. Online Global Recruiting will use a user-friendly e-mail
containing a link that the respondent can click on to participate
in your conjoint survey.